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New PEUGEOT 308 and 308 SW Launch in the UK

New PEUGEOT 308 and 308 SW Launch in the UK

The new PEUGEOT 308 has landed in the UK and is available in hatchback or station wagon style.

The model was a finalist at the European Car of the Year awards and took the Women’s World Car of the Year title – with more global accolades expected in due course.

Exterior

The new 308 and 308 SW sport a sleek and stylish exterior design, complete with the new brand logo – a roaring lion’s head which sits proudly within the front grille.

With angular lines and aerodynamic shaping it certainly evokes an ultra-modern, and slightly futuristic image.

Interior

The interior of the new 308 feels very classy, with its contemporary and minimalistic style.

The driver-focused front cabin features the latest PEUGEOT i-Cockpit dashboard. You’ll certainly feel in command with the ergonomically designed multi-functional steering wheel and handy digital display panel that sits just above.

PEUGEOT’s virtual assistant can help with a whole load of vehicle functions – simply shout ‘OK PEUGEOT’ to activate -  and ask away!

A high-definition touchscreen infotainment system sits is in the centre of the dash, angled towards the driver. This will take care of your connectivity needs with mirror screen smartphone connectivity via Apple CarPlay and Android Auto.

The seats provide ultimate comfort and excellent levels of support – they also look fantastic with complimentary leather and cloth elements and detail stitching.

Advanced Driver Assistance Systems

To prioritise your safety and convenience, all models come with the following safety and assistance technologies as standard:

- Active Safety Brake with pedestrian and cyclist detection

- Intelligent Speed Adaptation

- Lane Keeping Assist

- Programmable cruise control and speed limiter

- Driver attention warning

Further options are available as extra, including:

- Adaptive Cruise Control with Stop Function

- Full Matrix LED headlights

- Rear Cross Traffic Alert

- 360-degree surround view parking camera

Trims and Specifications

There are a number of trim levels to choose from, each coming generously equipped, with a wide range of personalisation options available. Trim levels are: Active Premium, Allure, Allure Premium, GT and GT Premium.

There are also efficient powertrain options to choose from, including petrol, diesel and a plug-in hybrid variant (that comes with an all-electric range of 40 miles) for those looking to go a little greener. A fully electric model will be introduced in 2023.

Keep an eye on our Newsroom, or follow the links below to learn more.

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