Nissan asks social media users to name new X-Trail colour

Nissan asks social media users to name new X-Trail colour

Nissan has begun a unique social media campaign for people to name the latest colour option available on the new X-Trail. 

Currently known as just 'amber', the brand is now looking for imaginative suggestions for a more elaborate name for the orange shade. The public have been asked to submit their thoughts using the #ColourOfAdventure hashtag on Facebook and Twitter. 

Not only will the winners of the competition see their suggestion used as the name for the colour on future models, the lucky person will also receive a brand new iPad. 

The X-Trail was first seen at the Frankfurt Motor Show in September 2013 and the crossover will open its order books from May 1st. 

In addition to suggesting a name for the colour, users are also encouraged to share pictures of what adventure means to them. For those with a taste of excitement, the X-Trail is a perfect vehicle to take on any excursion. 

Posted by Sebastian Turkenburg